Saturday, July 9, 2011

Music Sales Leveling Off?

Here's a story from TechCrunch covering SoundScan news that music sales may have finally hit bottom. My favorite part is where they call out the labels that "acted like a petulant child in the face of the digital revolution".

Google+1 Button Documentation

Here's where to get the Google+1 social sharing button for your web site.

Here's a function I use in my global site JavaScript file to also track events in Google Analytics when people turn the +1 button on or off. To use this, add googlePlusOneCallback as "JS Callback function" under the "Advanced options" when you configure your button. Update the last 3 values for the way you track events on your site. (The values I used below will track a Google Analytics Event with Category "share", Action "googleplus-on" or "googleplus-off", and the Label will be the URL of the page the button was on.)

function googlePlusOneCallback(obj){

As more companies encourage their customers or users to share more, people are beginning to notice and worry.

Saturday, May 14, 2011

Twitter Advanced Search Operators

I just noticed Twitter documents its advanced search operators. The :) and :( searches are intriguing for brand research.

OperatorFinds tweets...
twitter searchcontaining both "twitter" and "search". This is the default operator.
"happy hour"containing the exact phrase "happy hour".
love OR hatecontaining either "love" or "hate" (or both).
beer -rootcontaining "beer" but not "root".
#haikucontaining the hashtag "haiku".
from:alexiskoldsent from person "alexiskold".
to:techcrunchsent to person "techcrunch".
@mashablereferencing person "mashable".
"happy hour" near:"san francisco"containing the exact phrase "happy hour" and sent near "san francisco".
near:NYC within:15misent within 15 miles of "NYC".
superhero since:2010-12-27containing "superhero" and sent since date "2010-12-27" (year-month-day).
ftw until:2010-12-27containing "ftw" and sent up to date "2010-12-27".
movie -scary :)containing "movie", but not "scary", and with a positive attitude.
flight :(containing "flight" and with a negative attitude.
traffic ?containing "traffic" and asking a question.
hilarious filter:linkscontaining "hilarious" and linking to URLs.
news source:twitterfeedcontaining "news" and entered via TwitterFeed

Here's their Advanced Search form. You might also be interested in handy search bookmarklets from one of my previous posts.